How to Start A Facebook Business Page

How To Start A Facebook Business Page can be a wonderful tool for attracting and engaging new and existing consumers. Practically every business I have talked to either has a page on Facebook or think they need one if they don't.

The majority of people don't understand where to begin or the best ways to do it. The following step by step guide shows you ways to develop and maintain an expert and useful Facebook organisation page.

How To Start A Facebook Business Page


Action 1: Develop your Company Facebook Page

This Facebook page makes it really simple to set up your Facebook page. Follow the triggers and you cant go incorrect. Make sure the details your get in corresponds exactly to the details you have on your website.



Action 2: Declare your unique Facebook URL.

http://www.facebook.com/username/.

Go to the link above to set up your own distinct URL for your organisation page. I claimed www.facebook.com/seomaverick and I recommend you do the exact same utilizing your organisation name. It's much simpler to advertise promotions using facebook.com/businessname than the default URL version that Facebook gives you.



Action 3: Upload profile image and thumbnail image.

The profile picture is a very vital part of your Facebook page. It can be approximately 200 pixels broad x 600 pixels high. I would recommend using the full 200 pixels width for your page and as high as you choose. Remember, the longer to profile image, the additional you push the left hand navigation links down the page.

After you have actually set your profile picture you have to choose the thumbnail image. This is exactly what gets displayed in the news feed when you publish something from your account. This is 50 pixels x 50 pixels image so make certain you choose an excellent area of your profile image to use as your thumbnail image.

Action 4: Submit images to your page.

Use the image strip at the top of your Facebook organisation page to your advantage. This is a great location to upload some photos of your company, your individuals, your items or some imaginative images which is ideal for your service.

These images for the picture strip are picked randomly so make certain you have a couple of to select from so you can fill all five readily available slots! Below is an example of the photo strip in action from US grocery store chain Kroger. They have images of their personnel appearing in their strip making it look more personal and friendly.



Action 5: Fixed landing page.

Another method to enhance your Facebook page is to have a static landing page for new visitors. This must be developed to entice visitors to 'like' your page and promote your service! The location you have to deal with is 520 pixels wide and as high as you want (do not make it too tall though!).

A basic way to do develop a fixed landing page is utilizing this application from Wildfire. It hosts the image for you so you do not require to host it on your website or do any coding. This post offers a good summary on the best ways to use this free tool. Nevertheless, one problem with this is that it the uploaded graphic can take a while to load which is not perfect for brand-new visitors.

If you desire more control over your landing page, this guide on how to develop a Facebook landing page with iFrames is a fantastic step by action walk through. If you have the time-- I advise you do this.

Here are a couple of fantastic landing pages:.

Red Bull.



Coca Cola



Action 6: Included likes.

The next step is to include featured likes to your service page. This is where you can suggest complementary or other useful pages from within your website. On the SEO Maverick facebook page, we have 'liked' the Facebook pages from a variety of the leading SEO and Web marketing resources from around the web.



Action 7: Occupy with posts.

Prior to you go live it is a good concept to have a couple of posts already occupied on your news feed so your page does not appear like a ghost town! Feature a couple of your newest article, best material from your site or any relevant market associated news that may be beneficial for your customers.

Action 8: Go live.

Speaks for itself. When you have actually done all of the above now is the time to send out the page live!



Action 9: Update regularly.

It's not enough just to create a fan page and leave it at that. You have to continuously upgrade it with pertinent information that is beneficial to your fans and consumers. Ensure you are actively engaging and publishing a few times a day.

Here are some things you can post on your Facebook business page to keep it up to date:.

  • Latest article.

  • Competitors.

  • Most current deals/special deals.

  • Helpful info relating to your market.

  • Appropriate industry news articles.

  • Most current news about your company.

  • Images of your business/customers/services in action.


Summary
Following this step by step guide is a good starting point for most small businesses to create a Facebook page and engage with their customers.

Thanks for reading How To Start A Facebook Business Page!

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