How to Make A Business Page On Facebook

How To Make A Business Page On Facebook can be a great tool for attracting and engaging brand-new and existing customers. Practically every company I have actually talked to either has a page on Facebook or believe they require one if they don't.

The majority of people do not know where to begin or how to do it. The list below step by action guide shows you ways to develop and keep a professional and useful Facebook service page.

How To Make A Business Page On Facebook


Action 1: Develop your Company Facebook Page

This Facebook page makes it really easy to set up your Facebook page. Follow the prompts and you cant go wrong. Make sure the info your enter corresponds precisely to the details you have on your site.



Action 2: Claim your unique Facebook URL.

http://www.facebook.com/username/.

Go to the link above to establish your own special URL for your organisation page. I claimed www.facebook.com/seomaverick and I recommend you do the exact same using your organisation name. It's much easier to advertise promos using facebook.com/businessname than the default URL version that Facebook offers you.



Action 3: Upload profile image and thumbnail image.

The profile picture is an incredibly fundamental part of your Facebook page. It can be as much as 200 pixels large x 600 pixels high. I would suggest utilizing the full 200 pixels width for your page and as tall as you choose. Keep in mind, the longer to profile photo, the further you push the left hand navigation links down the page.

After you have set your profile picture you have to pick the thumbnail image. This is what gets shown in the news feed when you publish something from your account. This is 50 pixels x 50 pixels image so ensure you choose a good area of your profile image to utilize as your thumbnail image.

Action 4: Submit images to your page.

Use the photo strip at the top of your Facebook organisation page to your benefit. This is an excellent location to submit some photos of your business, your people, your items or some innovative images which is suitable for your business.

These images for the image strip are selected randomly so make sure you have a few to choose from so you can fill all five available slots! Below is an example of the image strip in action from United States supermarket chain Kroger. They have pictures of their personnel appearing in their strip making it look more personal and friendly.



Action 5: Static landing page.

Another method to improve your Facebook page is to have a fixed landing page for brand-new visitors. This ought to be developed to entice visitors to 'like' your page and promote your business! The location you have to work with is 520 pixels broad and as high as you desire (do not make it too high though!).

A simple method to do create a fixed landing page is using this application from Wildfire. It hosts the image for you so you don't need to host it on your site or do any coding. This article provides an excellent summary on the best ways to use this totally free tool. Nevertheless, one concern with this is that it the uploaded graphic can take a while to load which is not perfect for brand-new visitors.

If you desire more control over your landing page, this guide on the best ways to construct a Facebook landing page with iFrames is a wonderful step by action walk through. If you have the time-- I recommend you do this.

Here are a number of great landing pages:.

Red Bull.



Coca Cola



Action 6: Included likes.

The next step is to add highlighted likes to your company page. This is where you can suggest complementary or other helpful pages from within your site. On the SEO Maverick facebook page, we have 'liked' the Facebook pages from a variety of the top SEO and Internet marketing resources from around the web.



Action 7: Populate with posts.

Prior to you go live it is a great idea to have a couple of posts currently populated on your news feed so your page does not look like a ghost town! Include a number of your latest article, best material from your website or any appropriate industry associated news that may be helpful for your customers.

Action 8: Go live.

Speaks for itself. Once you have actually done all the above now is the time to send out the page live!



Action 9: Update frequently.

It's not enough simply to develop a fan page and leave it at that. You have to constantly upgrade it with appropriate details that is helpful to your fans and clients. Make certain you are actively appealing and publishing a few times a day.

Here are some things you can post on your Facebook company page to keep it up to date:.

  • Most current blog site posts.

  • Competitors.

  • Latest deals/special deals.

  • Beneficial information relating to your market.

  • Appropriate market news short articles.

  • Newest news about your organisation.

  • Photos of your business/customers/services in action.


Summary
Following this step by step guide is a good starting point for most small businesses to create a Facebook page and engage with their customers.

Thanks for reading How To Make A Business Page On Facebook!

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